Table of Contents
Title Page 1
Table of Contents 2
The abstract 3
Introduction 4
Performance Analysis and Evaluation 5-9
Conclusion and Recommendations 10
Appendices
Appendix 1 – Vision, Mission, Objectives and 3-year Strategic Plan 11
Appendix 2 – Organization Chart in Board of Directors and Responsibilities 12
Appendix 3 – Strategic Position Posted in Strategy Clock 12
Appendix 4 – Performance Review in Year 11 to Year 17 13-16
Appendix 5 – Interest Rates 17
Appendix 6 – Financial Performance…show more content…
If our company can earn sufficient fund, it is proposed to increase production in Asia-Pacific (AP) region. It is because the production cost in AP is lower than in North America (NA).
During the game, Industry Scoreboard is our main indicator which shows us our strategies right or wrong. Another indicator is the Market Snapshot which can indicate our competitor’s intention in strategies.
Any change in our strategies is based on Porter’s Five Forces to analysis and implement the market, and complement with the results of Industry Scoreboard and Market Snapshot.
Finally, use of “green” Footwear-Making materials and Ethics Training to all employees is proposed for the good image of our Company B.
Performance Analysis and Evaluation
By the use of Porter’s Five Forces model to analysis the athletic footwear market around the world; our strategy is to cut the price of footwear in the Year 11 and 12, and to increase budget of advertisement and to bid celebrity endorsements in order to boost the sales volume in a competitive industry .
If the sales volume is increased, the inventory may change to cash. Our company may then invest in Asia-Pacific (AP) plant and decrease the production in North America (NA) region. It is because the cost of production in AP is lower than in NA and production reject rate is also low in AP.
The performance analysis in Year 11
The footwear-making was changed to use the “green” materials and
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Business Strategy Game Quiz 1 Answers
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